Casa Suíça
Operation highlights
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Founded in 1996, it is one of the largest manufacturers of bakery products in Brazil
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Following the concept introduced by its founder, Emile Otto Eichenberger, the company maintained its focus on high-quality products such as cakes and panettones
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Milestone in the cake and panettone sector in Brazil
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First acquisition in the history of Marilan
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Consolidates CRG's position as independent M&A advisor in the consumer goods sector
Transaction rationale
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Categories complementarity and products with higher added value (cakes and panettone)
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National expansion of the Casa Suiça brand through Marilan's extensive distribution network
Marilan
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Founded by the Garla family in 1956, today it is the second largest biscuit producer in Brazil
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Operates in the cookies and snacks categories throughout the Brazilian territory