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TRANSACTIONS

Selected Transaction Advisory Track Record

Marilan acquired Casa Suíça.

February 2021

CRG acted as exclusive financial advisor to Casa Suíça

About the Company

  • Founded in 1996, Casa Suíça is one of Brazil’s largest bakery product manufacturers.
  • Following the concept introduced by its founder, Emile Otto Eichenberger, the company has remained focused on high-quality products such as cakes and panettones.

About the Buyer

  • Marilan was founded by the Garla family in 1956 and is now the second-largest biscuit manufacturer in Brazil.
  • The company operates across the biscuits, panettone, cakes, and snacks categories throughout Brazil.

Transaction Rationale

  • Complementarity of categories and higher value-added products, including cakes and panettones.
  • National expansion of the Casa Suíça brand through Marilan’s broad distribution network.

Transaction Highlights

  • Landmark transaction in Brazil’s cakes and panettone sector.
  • Marilan’s first acquisition in its history.
  • Consolidates CRG’s position as a reference in independent M&A advisory in the consumer goods sector.
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